Latest Silverlinemedia.tv VideosExcited by our new video distribution model hosted, video sites, social sites, mobile, kiosk, local media, video SEO http://bit.ly/wNY0P
Filed under: Channels and Distribution, Online Video Marketing | Tagged: kiosk, mobile, video distribution, video marketing | Leave a Comment »
Entertainment Weekly (owned by CBS) will on September 18th run the first video ad inside a magazine promoting Pepsi Max. The revolutionary technology comes from Americhip.
The technology for the battery-powered ads can handle about 40 minutes of video. The screen, is 2.7 mm thick with a 320×240 resolution screen which uses thin film transistor liquid crystal [...]
Filed under: Channels and Distribution | Tagged: americhip, cbs, kindle, kiosk, magazines, mobile, pepsi, video, youtube | Leave a Comment »
Strong hard research from leading online research company from Comscore and dunnhumbyUSA, an international leader in building sales and brand value for consumer goods and retail companies demonstrates that online advertising delivers greater bottom line sales ($$$$$) than TV advertising.
Over the course of twelve weeks, online ad campaigns with an average reach of 40 percent of their target [...]
Filed under: Online Video Marketing | Tagged: comscore, dunnhubby, online advertising, tv advertising | Leave a Comment »
Our online video solution for business now delivers to iphone / mobiles and plasma/kiosks at no extra cost! http://bit.ly/QSSOD – your video seen
Filed under: 1, Channels and Distribution | Tagged: blackberry, iphone, ipod, kiosk, mobile, online video, plasma, screen media | Leave a Comment »
YouTube has launched a home page redesign which brings search more to the fore. Not surprising given it is the second biggest search engine on the web, after parent company Google. However I suspect the redesign is more about the launch of YouTube AdSense.
An evolutionary change reducing clutter and putting focus on search. YouTube [...]
Filed under: Channels and Distribution | Tagged: google, marketing, silverlinemedia.tv, video seo, youtube | Leave a Comment »
A key objective and finding in the recently released Interpret Survey was that high engagement levels translate into high satisfaction for viewers, high brand recall for advertisers, a greater inclination for consumers to seek product information, and potentially more money for publishers. An obvious sequence of events, but critical for publishers for proof for online video investment and sales pitches as [...]
Filed under: Online Video Marketing, research | Tagged: agency, eyewonder, interpret, product video, video engagement, video research | Leave a Comment »
New Research Finds 68 Percent of Respondents Watch Videos During the Day. Interpret (in conjnuction with Yahoo, Havas, Warner Bros and Media Research and PHD) significant and deep survey on video engagement shows that viewing online video is rampant during work hours as it is during ‘at home’ hours. For advertising agencies this is particularly revealing for planning. Normally [...]
Filed under: research | Tagged: Havas, interpret.Yahoo, Media Research, online video, PHD, research, TV, Warner Bros | 2 Comments »
recently published an interview with Bonita Stewart, Director of U.S. Sales, Google where she elaborated on recent research undertaken by Google and Polk (leading online auto info player) which highlighted the importance of online video in car purchasing decisions.
Key findings included comment that 83 per cent of new-vehicle buyers visited video-focused websites prior to purchase. Unsuprisingly [...]
Filed under: Auto / Car Video, research | Leave a Comment »
Great Kiwi Inventor Video shows us how to solve vandalised streetposts – students beware! The video we created for PoleSolutions has been a successful traditonal direct marketing tool to, as well as a great example of explainng a new idea in a clear and energetic way online. The video (DVD) has also been mailed direct [...]
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